Staging Decisions should not be based solely on Price. Staging is an upfront INVESTMENT in getting SOLD.
- sensationalhomesta
- 4 days ago
- 3 min read
Updated: 4 days ago
Why Should You Stage Your Property?
Staging is NOT just about putting any old items into a property. Staging is about putting the RIGHT items inside! Who you hire matters - a LOT!
When considering staging your property, PRICE should not be first or only consideration. You get what you pay for - and when it comes to your biggest asset - your home - do you really want to go the cheapest route and then expect to have a great offer? The two concepts are incongruent.
Sellers can control only 2 things related to the sale: PRICE and PRESENTATION
They cannot control the market, interest rates, or their competition. When you eliminated PRESENTATION as a factor of selling, you are left only with PRICE to manipulate until a Buyer decides to make an offer. A seller will have to DROP their price - often multiple times - to get to the price where a Buyer decides to act. The INVESTMENT in Staging is ALWAYS LESS than a Price Reduction! Properties need to be PRICED right for the current market conditions, and when Price and Presentation are in HARMONY - the house sells!
Staging is an UP FRONT INVESTMENT to Maximize the rate of return on the sale. It is an INVESTMENT - not a cost, fee or expense. Statistics PROVE staging helps houses sell FASTER and for MORE than the non-staged competition. You can quantify the benefits of staging. (www.homestagingstats.com)
When a seller decides NOT to stage, they are immediately giving up EQUITY in their home.
A staged property can be listed for MORE than a non-Staged property, so right out the gate, a non-staged property LOSES money for the seller. A Seller does not "save" the money they don't want to put towards staging - they lose it up front with a lower list price that is often 2-10X the investment of staging.
Staging is also a TAX DEDUCTION until IRS Publication 523.
This means you can write off what you pay towards the staging against the sale. A price reduction is just a LOSS. You cannot deduct price reductions.
Sensational Home Staging carefully considers:
1. The Buyer Demographic
2. Property Style and Room Scale
3. Property List Price
We CURATE our staging design to ensure your property is staged RIGHT! We own all our own items and select from our 16,000 sq ft warehouse.
If all you look at is the PRICE of a staging and don't consider WHAT the staging will LOOK like, then expect BUYERS will offer you less when your house is staged wrong.
Wrong style
Wrong scale Wrong colors
Wrong pieces
Wrong is just wrong! And Buyers won't be captured emotionally - they will say, "Meh," next! Your house will be USED to sell other properties that LOOK and FEEL better to the target Buyer. And the Staging will not work, and you will think it is because Staging does not work. And that is a fallacy. Staging WORKS when it is done correctly - using the proper furnishings, style, colors and other items that appeal to the target Buyer.
Pay at Closing Option
Sensational Home Staging is pleased to offer a Pay At Closing option through our industry partner, Notable.
Unsecured Line of Credit - NO IMPACT to Title Searches or Loans
No Hard Credit Check - a score of 620 or HIGHER means you qualify
Up to $50,000 to use for anything related to the sale
Up to 12 months to pay it back
Only 1% interest per month charged on what you use! If you use $10K, it is $100/month
Simple 90 second approval process.
Click on the QR code to learn more!
Our Staged houses are SELLING while other properties sit! Don't be USED to sell other houses - get Staged with us!
Sensational Home Staging - We Stage Colorado is the most Awarded and Credentialed Staging Company in the world. That is a fact. No other stager or company has the number of awards and credentials Sensational Home Staging team and owner have received. We know how to Stage for the target buyer and ensure your property stands out to get an offer.
We offer Affordable pricing, can Stage quickly to meet your deadlines.
We are Licensed and Insured to protect your property and our items. Call us for results you can trust.
888-WE-STAGE 303-717-7918
We serve all of the Front Range, Denver region, foothills, and Summit County. You need us. We will go.
